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UAE developers in ‘race to gain supremacy’

Trade Arabia
UAE developers in ‘race to gain supremacy’ - Dubai - UAE - Developer

UAE real estate developers are in a race to establish their standing, according to a report which analyses PR activities of the UAE’s top eight developers and the real estate sector in the UAE media.

The second quarter Real Estate Media Report of Mediastow, the leading media advisory and intelligence agency in the Mena region, which analyses media coverage of the real estate sector in the UAE market was issued today (August 17).

A total of 3,962 articles out of 168 titles were monitored throughout the second quarter of 2009.

"This report demonstrates that the real estate developers in the UAE are racing for prominence,” said Mohamed Elzubeir, head of Mediastow.

“Trust plays an important role in enhancing the positions of these companies and media is crucial in not only building this trust but also sustaining it,” he added.


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